Video – Use Video to Improve Your Firm’s Intake Process

A client who better understands the case is a better client. Skillful use of video can be a great asset in helping to make sure these folks receive the information they need on a consistent basis. One way to achieve this is by creating videos and playlists that are designed to familiarize potential clients or current clients about basic facts, like how the process works, what to expect next, insight on your firm’s experience in specific case types, answering questions about compensation, and even explanations of procedures for interacting with the firm.

I've heard it said that a client who better understands the ...

I've heard it said that a client who better understands the case is a better client. One way to achieve this is by creating videos and playlists that are designed to familiarize potential clients or current clients about basic facts, including information like how the process works, what to expect next, insight on your firm's experience in specific case types, answering questions about compensation, and even explanations of procedures for interacting with the firm.

Many, if not most firms too often leave these types of important communications in the hands of overburdened intake or administrative personnel to explain. Because of this, not all clients or potential clients consistently receive all of the important information that they must understand.

Skillful use of video can be a great asset in helping to make sure these folks receive the information they need on a consistent basis. This can be as simple as creating and providing links to a series of “what happens next” videos – accurate and timely information that is extremely helpful for your clients, whom in most cases have no idea of how the process works as they navigate through an often confusing legal process.

Today it is very easy to have this type of content secured with a password-protected login, if desired.

A client who better understands the case is a better client. Skillful use of video can be a great asset in helping to make sure these folks receive the information they need on a consistent basis. One way to achieve this is by creating videos and playlists that are designed to familiarize potential clients or current clients about basic facts, like how the process works, what to expect next, insight on your firm’s experience in specific case types, answering questions about compensation, and even explanations of procedures for interacting with the firm. This can be as simple as creating and providing links to a series of “what happens next” videos – accurate and timely information that is extremely helpful for your clients, whom in most cases have no idea of how the process works as they navigate through an often confusing legal process.